Create a Coalition
Among the existing coalitions for cultural diversity, several models are in
existence: some have a legal structure (articles, by-laws or constitution),
others have opted for a more flexible model based on free association.
Examples:
- Swiss Coalition
- French Coalition
- Canadian Coalition
- South African Coalition
- Spanish Coalition
- Chilean Coalition
Conditions for the creation of a National Coalition for Cultural Diversity:
- One’s membership must include the main domestic organizations of cultural professionals. These organizations are generally a guarantee of success for the coalition since they represent the main categories of cultural professionals in
their country, since they have prior credibility with the government, as well as structures, bodies or mechanisms guaranteeing a broad participation of their members in the
democratic life of the organization. - One must have members representing all the cultural sectors of the country: motion picture, publishing, television, visual arts, music, performing arts.
- One must act independently as a non-governmental organization.
- One must be a unified, coherent and cohesive organization capable of speaking with
one voice to the government. Independently of the actions and positions taken by the
Coalition in its campaign for cultural diversity – joining forces for the
creation of a Culture Department, for the increase of the budget allocated to
culture, etc. – the members must share the view that these actions are
legitimate and need to be addressed on a priority basis. It is essential to the
success of the mission of the coalition.
Once established, the national coalition is urged to indicate its interest in
joining the IFCCD at the General Secretariat.
Statements of a National Coalition:
- To be the main voice of the cultural sector in debates on culture and trade, especially on the national level.
- To inform, raise the awareness of, and mobilize member associations of the national coalition, the public, and, in particular, opinion leaders, as well as public authorities with respect to the societal and commercial stakes at play in cultural diversity, as well as with respect to the existence of the coalition.
- To ensure that governments not make any undertakings in the field of culture during the negotiation of
trade agreements. - To support the desire of the government to enforce its right to apply cultural
policies, and initiate a dialogue on the steps to be taken in order to make cultural diversity effective. - To cooperate with other regional coalitions (Africa, Europe, the Americas, Asia,
but also with linguistic zones (for instance, the Francophonie).

